Goodbye 2019, hello 2020! If you’re anything like us, this new year (and decade!) may feel somewhat like a blank slate- or at least a chance to get out of our comfort zones. There’s something so empowering about challenging ourselves to try new things. With that said, a fun and easy place to start is within our very own beauty routines. In an effort to kick off this decade with a bang, we’ve rounded up some of our favorite beauty trends to embrace in 2020!

High Shine Lips

While matte lips saw its fair share of love in the last couple of years, it’s time to finally bid the trend farewell! Why? Because 2020 is THE year for voluptuous, high-shine lips. And we’re not talking about the average pearlescent shine from your favorite lipstick. We’re talking about moisturized, dewy lips with just a subtle hint of color (or none at all) for a glossy, yet au naturale look. To get the look, Dermelect’s Smooth Lip Volumizer will be your go-to! With one swipe, lips will instantly appear plumped, fuller, and smoother for a pout that’s nourished, kissably soft, and very much on trend for 2020! Pro tip: If you can’t bear to let go of that extra color, opt for your favorite shade of the 4-in-1 Smooth Lip Solution Lipsticks. Simply press the lipstick onto the lips lightly and then blot them for a stained effect. Next, apply the Smooth Lip Volumizer for a gorgeous sheen.

The New & Improved French Mani

So, we’re not exactly saying goodbye to the classic French mani. It’s a staple for a reason, right? But 2020 is all about elevating this longtime favorite nail look with an unconventional, modern twist. Whether it be embellishing the look with chunkier, glittery tips or using off-beat color combos (think pastels, metallics or simply any colors that speak to you), fresh French manicures will surely be all over celebrities’ hands and our Instagram feeds this year. With practically every shade under the sun available, Dermelect’s ‘ME’ Peptide-Infused Color Treatment nail polish range can help you seamlessly achieve the emerging trend. Plus, they’re expertly formulated to be chip-resistant, water and detergent-resistant, and long-wearing! Don’t worry, you and your nails can thank us later.

Conscious Consumerism

Clean beauty and cruelty-free beauty are no longer buzzwords. They are the industry’s present and future. Consumers no longer need to worry about sacrificing efficacious results for the sake of keeping beauty and personal care safe and ethical. And we agree- why should they have to? As a leading pioneer on the clean and cruelty-free beauty front, Dermelect has garnered praise from customers, experts, and editors alike for our cruelty-free and clean, yet results-driven beauty solutions. Our 5-free nail care is completely formulated without formaldehyde, toluene, DBP, camphor, or formaldehyde resin — potentially harmful chemicals commonly used in some mainstream nail care. Our skin care solutions shy away from parabens, sulfates, phthalates, and synthetic fragrances which have been linked to studies stating its potential to disrupt hormones within the body. But being kinder to ourselves shouldn’t be at the cost of our furry friends, either. That’s why Dermelect is always committed to keeping our treatments cruelty free in 2020 and beyond!

Feathered Brows

While fierce brows aren’t going anywhere, they are taking on a less dramatic form in 2020. Instead of the bold, sometimes overly-defined brows we’ve seen all over Instagram in the last few years, beauty experts and influencers are moving towards feathered brows that are filled in to mimic untouched brow hair. The trend requires brushing brows in an upward fashion with a spoolie and then using a fine-tip brow pencil or pen to draw on hair-like strokes within the brow’s shape. For those with naturally fuller brows, brushing the brow hairs upwards and using a clear gel to set them might be enough to adapt the technique. If you’re desiring some assistance in the brow department, the Dermelect XL Lash Volumizer is the ultimate solution to promote brow (and lash!) hair growth. Formulated to strengthen and nourish the revolutionary treatment targets thin, sparse brows in a simple overnight application. The tri-peptide formula works to condition and fortify the brows to help you achieve a bolstered and feathered look in no time!

Wishing you and yours a beautiful year ahead! Which new beauty trends are YOU excited to try next year? Are there any other beauty trends on your radar for 2020? Send us a message on Instagram or Facebook – and be part of the conversation!